DEVELOPMENT IN 3D
Client: Forum Snowboards.
Date Completed: Winter 2013
In 2012, Noct Bureau embarked upon a milestone project with Forum Snowboards to simplify the explanation of how a snowboard was constructed. Previous attempts to explain snowboard construction to consumers had fallen short of ideal. Unsatisfied with the status quo, we decided that the best way to explain construction was by showing consumers exactly what’s beneath their feet.
To achieve this goal, we created a modular system to show exactly what constitutes a Forum board: the p-tex base, then a layer of glass, a full wood core, ABS side walls, another layer of glass, and finally the topsheet. This modular system allows for the viewer to select a board that suits their specific needs while showcasing innovative new construction processes.
Shout out to Scotty Denton for the elite modeling. The drinks are on us the next time we’re in the city!